Hnub no peb tau hnov lo lus "premium", uas peb tam sim ntawd koom nrog qee yam khoom zoo thiab kim. Qee zaum cov tuam txhab lag luam, tsis muaj qhov tseem ceeb rau lo lus no, sau rau ntawm txhua yam ntawm lawv cov khoom, qee zaum lawv txawm txhob txwm dag ntxias tus neeg yuav khoom. Niaj hnub no peb yuav sim nkag siab lub ntsiab lus ntawm lo lus "premium" thiab nyob rau lub sijhawm twg nws tsim nyog thiab tsis tsim nyog siv.
txhais lo lus "premium"
Lo lus no tau dhau los ua ntau yam nrog kev txhim kho kev tshaj tawm thiab kev lag luam, hnub no koj tuaj yeem hnov nws txhua zaus, tab sis lub tswv yim no txhais li cas?
Raws li tus hwm txhais tau tias yog ib yam khoom, kev pabcuam lossis cov khoom lag luam uas zoo tshaj plaws, tus qauv zoo tshaj plaws hauv nws chav kawm. Qhov no yog lub ntsiab lus tseem ceeb hauv phau ntawv txhais lus, tab sis lub ntsiab lus hauv kev lag luam txawv me ntsis. Peb yuav tham txog qhov no tom qab. Feem ntau, vim qhov no, tus nqi ntawm cov khoom nce, yog li tsuas yog cov neeg muaj nyiaj muaj peev xwm them taus cov khoom thiab cov kev pab cuam ntawm qhov zoo.
Yog vim li cas thiaj yuav khoom hwm
Cov neeg feem coob muaj tus cwj pwm tsis zoo rau cov khoom lag luam zoo, hu rau lawv cov nyiaj pov tseg, yooj yim them nyiaj tshaj rau lub hom. Tau kawg, qee tus neeg txhob txwm tshaj tawm cov khoom lag luam thiab siv cov kev pabcuam nrog tus nqi siab tsuas yog txhawm rau kom sawv tawm ntawm keeb kwm yav dhau los ntawm lwm tus, kom pom kev nplua nuj thiab nplua nuj rau lawv cov phooj ywg thiab cov neeg paub.
Lub ntsiab lus ntawm tus nqi yog kom sawv tawm ntawm keeb kwm ntawm cov khoom ntawm lwm cov chav kawm. Yeej, cov chav kawm hwm zoo yog qhov txawv ntawm nws qhov zoo, thiab los ntawm kev yuav khoom hauv pawg no, koj yuav tau txais kev sib dhos zoo heev, tailoring lossis painting. Koj tuaj yeem paub tseeb tias koj cov nyiaj yuav tsis nkag mus rau hauv qhov dej thiab qhov khoom no yuav ua haujlwm rau koj ntau xyoo yam tsis hloov nws cov tsos rau qhov phem dua. Muaj tseeb tus nqi rau hom, tab sis yog tias koj txaus siab them rau qhov zoo, qhov no yuav tsum tsis txhob thab koj.
Muaj ob lub ntsiab lus rau lub tswv yim ntawm "premium". Thawj yog qhov zoo, ua tiav nrog kev saib xyuas tshwj xeeb kom nthuav dav. Qhov thib ob yog qhov kev xav ntawm tus neeg yuav khoom, nws cov xwm txheej lossis cov duab.
Kev faib cov khoom los ntawm lawv qhov zoo
Hauv kev lag luam, kev faib tawm rau ntau hom khoom thiab kev pabcuam tau tsim los ntev. Nyob rau hauv tag nrho, muaj tsib pawg ntawm cov khoom, tsim los ntawm lawv zoo, mob, xav tau ntawm buyers.
chav kawm ntawv qib siab
Qib qis tshaj ntawm cov khoom zoo. Yeej, cov no yog cov khoom ntawm cov khoom qis, uas txawv los ntawm kev yooj yim ntawm lawvntau lawm thiab noj. Cov chaw tsim khoom tsis yog tus kws tshaj lij, feem ntau tsuas yog pib ua haujlwm lossis txawm kawm. Kev pabcuam ntawm cov khoom no yog qhov tsis zoo, feem ntau yog kev pabcuam tus kheej.
Middle class
Cov khoom siv. Tsom ntsoov rau cov neeg muaj nyiaj nruab nrab, muaj qhov zoo. Feem ntau, cov tuam txhab lag luam yog cov tuam txhab me me uas paub txog lawv cov khoom. Cov khoom siv ntau tshaj plaws. Kev pab tus kheej ib nrab.
Qhov thib peb zoo tshaj plaws chav kawm yog hwm, tab sis peb yuav tshuaj xyuas nws kom meej ntxiv me ntsis tom qab.
khoom kim heev
chav kawm no suav nrog cov khoom lag luam zoo tshaj plaws, tsom rau cov neeg uas xav nyob hauv cov khoom kim heev thiab yooj yim, txawm li cas los xij. Lawv overpriced thiab siv sij hawm ntev los tsim. Feem ntau cov khoom no yog tsim los ntawm tus kheej kev txiav txim, ntsuas tus kheej tus yam ntxwv ntawm tus neeg siv khoom, nws cov xwm txheej thiab kev muaj peev xwm. Txhua tus neeg siv khoom muaj txoj hauv kev tshwj xeeb, raws li nws lub siab nyiam thiab kev thov.
Deluxe
Cov khoom ntawm chav kawm no yog qhov txawv los ntawm lawv qhov tshwj xeeb thiab originality. Feem ntau, kev sib koom ua haujlwm yuav siv sijhawm ntev. Qhov kev txiav txim yog nqa tawm los ntawm cov tswv tiag tiag ntawm lawv cov khoom siv tes ua, muab piv rau lawv cov khoom nrog cov duab kos duab, thiab feem ntau qhov no tshwm sim. Cov khoom lag luam deluxe yog muag ntawm kev muag khoom rau cov nyiaj tsis txaus ntseeg lossis xaus rau hauv cov khoom ntiag tug lossis tsev cia puav pheej. Thaum tsim, txhua qhov kev xav tau me ntsis ntawm tus neeg yuav khoom tau muab rau hauv tus account.
chav kawm zoo
Thaum kawg, cia peb tham txog cov khoom lag luam zoo, lawv cov yam ntxwv thiab cov yam ntxwv. Ntawm no, lub luag haujlwm tseem ceeb yog ua si tsis yog los ntawm qhov zoo ntawm cov khoom, tab sis los ntawm nws cov duab. Cov no yog cov khoom lag luam ntawm cov tuam txhab paub zoo thiab cov khoom lag luam uas tsim cov khoom lag luam zoo uas sawv ntawm ciam teb nrog cov khoom kim heev. Hwm yog cov chav kawm nruab nrab hloov kho dua tshiab uas nug txog tus nqi tsim nyog rau nws qhov kev txhim kho zoo.
Nyob zoo ib tsoom niam txiv kwv tij neej tsas sawv daws
1. Tus nqi siab.
Qhov no yog tsim, ua ntej ntawm tag nrho cov, los ntawm cov nyiaj siv rau kev tsim khoom, ntxiv rau, qhov thiaj li hu ua tus nqi ntxiv rau lub hom phiaj thiab cov chaw tsim khoom raug suav nrog. Tias yog vim li cas tus nqi rau cov khoom zoo li no tshaj qhov nruab nrab ntawm cov khoom lag luam ntsuas. Qhov no yog qhov txiav txim siab rau ntau tus neeg thaum yuav khoom ntawm chav kawm no. Rau ntau, tus nqi siab yog ib hom kev lav zoo, uas cov neeg yuav khoom them nyiaj rau thawj qhov chaw.
2. Uniqueness thiab quality.
Kom phim lub npe, cov khoom no yuav tsum muaj cov qauv tshwj xeeb, ntim thawj lossis tsim. Ntawm no lub koob npe nrov ntawm cov khoom plays lub luag haujlwm tshwj xeeb. Kev ua lag luam muaj kev xav tsis zoo rau txhua qhov tsis ua tiav ntawm cov khoom lag luam zoo, yog li txhua qhov yuam kev loj tuaj yeem yog qhov kawg rau lub tuam txhab. Yooj yim muab tso, hwm yog ib yam ntawm qhov tshwj xeeb zoo uas sawv tawm ntawm lwm yam khoom zoo sib xws hauv pawg no.
3. Muaj peev xwm ua tau raws li kev xav tau.
Qhov kev xav tau tseem ceeb rau cov khoom lag luam hwm, ntxiv rau nws qhov zoo, yog nws lub peev xwm los ua kom txaus siabkev xav thiab kev xav tau ntawm tus neeg yuav khoom. Lub hom phiaj ntawm cov khoom hwm yog txhawm rau txhim kho cov neeg siv khoom.
4. Original tsim thiab ntim
Premium yog, qhov tseem ceeb tshaj plaws, qhov zoo nkauj zoo nkauj uas tsim koj cov duab lossis ntxiv rau nws. Yog li ntawd, zoo nkauj thiab qub ntim tsis tsuas yog zoo li stylish, tab sis kuj tiv thaiv cov khoom ntawm fakes.
khoom kim heev
Feem ntau, thaum tshaj tawm cov khoom lag luam, cov tuam txhab lag luam tuaj yeem siv cov khoom zoo li super-premium lossis extra-premium. Xws li cov lus hais yog qhov tsis txaus ntseeg kiag li. Yeej, cov neeg yuav khoom xav tau los ntawm cov khoom lag luam zoo nws cov tsos kim. Piv txwv li, Mercedes-benz engineers nruj me ntsis xyuas kom meej tias lub suab ntawm lub qhov rooj slamming muaj lub suab tshwj xeeb thiab ntim. Ntawm cov tuam txhab thev naus laus zis, cov khoom hwm zoo yog tsim los ntawm Apple, Samsung, Sony. Lub tuam txhab saib Rolex tshwj xeeb hauv kev muag cov khoom zoo thiab siab dua.
